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Consumerism
Project type:
CLASS PROJECT
Role:
Sole creator of the entire project
Technologies used:
Adobe Photoshop, Adobe Premiere Pro, Adobe After Effects, Sound Forge
Link:
Date:
January 2021
This work deals with the impact of the hyper-consumer life of today’s society on the environment. It consists of 4 posters and a video, pointing to the constant encouragement of people to own more and more. Each poster is addressing a specific issue tied to consumerism. Accompanied by boldly edited photographs of litter found in my neighbourhood and recognizable sale slogans, they serve as a visual commentary on our propensity for unnecessary ownership. The video is a dynamic version of static posters, incorporating elements like found footage, After Effects animations, and personal clips. Set to a deliberately slowed-down and edited track (Plague by Crystal Castles), the video points to a slow solution to the environmental problems caused by the surplus in our society.

















